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Amazon fresh locations3/17/2023 ![]() ![]() Now, Amazon has Fresh locations in Washington's Logan Circle neighborhood and Chevy Chase, Maryland, among the 27 grocery stores it currently operates under the brand.Īt 30,000 square feet, the newly opened store in Fairfax, Virginia, is four times as large as the Amazon Fresh store in Logan Circle. Amazon also offers Just Walk Out to other retailers.Īmazon opened its first Amazon Fresh store near the nation's capital last May, when it began serving customers at a location in Franconia, Virginia, after debuting the banner in September 2020 in Woodland Hills, California. The company also uses the technology in its chain of Go convenience stores.Īmazon's Just Walk Out system uses ceiling-mounted cameras and artificial intelligence to track shoppers' selections as they walk around the store and automatically charges them when they exit.Ī number of startups have developed checkout-free systems similar to Amazon's and have been rolling out the technology with retailers. Meanwhile, the first Just Walk Out-equipped Whole Foods Market opened in February in the capital city's Glover Park section. The Fairfax store is the company's first full-size store on the East Coast to incorporate the futuristic checkout system, according to a LinkedIn post by a real estate executive with Amazon Fresh. But that focus is increasingly shifting toward the Just Walk Out system, suggesting Amazon sees the technology as key to its budding grocery brand going forward.Īmazon opened its first Fresh store with Just Walk Out technology in Bellevue, Washington, last June, and has since brought the service to other locations in the chain. Free, disposable face masks are available for customers and Amazon Fresh stores are currently operating at 50% capacity, the company said.Until this year, most of the grocery stores Amazon Fresh has opened have offered the company's Dash Cart as a high-tech alternative to conventional checkout stations. ![]() The stores also offer 365 by Whole Foods Market organics, along with national brands like Coca-Cola and Kraft Mac and Cheese and local brands, as well as Amazon exclusive brands like Fresh and Cursive.Īmazon says it requires face coverings and daily temperature checks for all employees and vendors entering the store, and shoppers are also required to wear face coverings. Traditional carts and checkout options also are available.Īmazon Fresh carries a broad selection of produce, meat and seafood, baked goods and prepared foods made daily at the store, including made-to-order pizzas, rotisserie chickens and hot sandwiches. “It’s a smart cart that helps make your grocery shop quicker by enabling you to skip the checkout line.” “The cart uses a combination of computer vision algorithms and sensor fusion to identify items put in the cart,” said Jeff Helbling, vice president of Amazon Fresh Stores. Shoppers can find store items quickly with Alexa, a virtual assistant, using voice-activated Echo Show devices throughout the store. When they exit the store, purchases are charged to whichever debit or credit card is attached to their Amazon app. Items are automatically tallied when customers place them inside the carts. The supermarkets offer free same-day delivery and pick-up for Amazon Prime members and also feature Amazon Dash Carts equipped with digital panels that allow shoppers to sign in using a QR code from their Amazon app. “I think Amazon Fresh will be a major draw for the center and generate activity that might not have otherwise been there,” Adams said.Īmazon Fresh touts itself as a “seamless experience” for customers, whether they’re shopping in-store or online.
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